I’ve Been Promoted to VP of Sales – Now What?

I’ve Been Promoted to VP of Sales – Now What?

Ellie Dimond was promoted to Vice President of Sales for ZANO Products, a distributor of plasticware to retailers. Previously, ZANO’s owner, Michael Zanowitz (MZ), ran sales and was old school. Ellie asked to make changes and MZ said, “Tell me what you need, and I...
Managing the Sales Team

Managing the Sales Team

As a business owner or VP of Sales, what are the best ways to stay on top of your sales team and pipeline without micromanaging? An effective sales team means:   You don’t have to make all the sales. You have to lead. You have to provide tools to make the...
What Happens When Marketing and Sales Don’t Talk

What Happens When Marketing and Sales Don’t Talk

What happens when marketing and sales don’t talk?   Salespeople spend time with the wrong prospects. The wrong prospects clog the sales funnel. Everyone blames everyone else.   Sales decline when marketing and sales don’t talk.    Getting Marketing and...
Say Goodbye to Follow-Up Fatigue

Say Goodbye to Follow-Up Fatigue

In the fast-paced sales world, sales professionals often experience follow-up fatigue (FUF). The constant pursuit of leads and the pressure to meet targets can take a toll on anyone. Fear not! There are tactics to revitalize your sales team and overcome FUF. WHAT...
Does Your CRM Produce Revenue?

Does Your CRM Produce Revenue?

There are many reasons why your current CRM may not produce revenue: It’s an electronic rolodex with limited capabilities. You can’t get help from the online provider. You are not aware of the best ways to use a CRM. With so many CRMs in the marketplace, how do you...