4 Inbound Marketing Strategies That Help Fill Your CRM with Qualified Leads
There are many things in life that are better when they are put together. Think of peanut butter and jelly. Both are very good by themselves, but even better when you make a peanut butter and jelly sandwich. Think about a cello. A cello by itself sounds so beautiful...
How to Make Your CRM Your Greatest Asset
Your CRM should be your company’s greatest sales asset, but, in reality, it is often treated as an annoying technology platform that salespeople, project managers, and many other employees are required to use. Why is that? Why do employees not take it seriously? It...
In the New Year, Revisit Your Marketing Strategy
Your marketing strategy is a high-level plan of action set to achieve your goals. How do you know if your marketing strategy is working? Companies use data, collected from the implementation of the strategy’s tactics, to help them make informed decisions, make...
3 CRM Features that will boost your Sales and Marketing
As much as we enjoyed the holidays and ringing in the new year, it is time to get back to business…literally. We hope that you are anticipating success and growth in 2019 with your business. Effective marketing and selling are keys to growth and benefitting from your...
Sharing our Five Favorite Blogs of 2018
On behalf of the CCC TEAM, I want to wish you a very happy holiday season and a very happy and healthy New Year. We hope your holiday season is filled with joyous celebrations, family gatherings, new memories, and some good “kick back time”! As we close one year and...
Engage, Relate, Convert – Using a CRM to Make Your Life Easier
Forrester Research reports that leads nurtured in a customer relationship management (CRM) system will convert 47 percent of the time, and that conversion rates can improve by 300 percent with a CRM in place. Additionally, CRM can boost purchase value by 40 percent....
Incorporate CRM into Your Social Media Strategy
Move over email marketing. Social media has now taken over as the 21st century’s preferred marketing campaign. Studies show that people visit their various social media accounts at least 15 times a day! So, it’s no wonder why many small businesses are embracing social...
Do you have a customer-centric digital marketing strategy?
If you were asked to define “digital marketing”, how would you define it? You may say it is how you market your business by using your website or your social media profiles. You could say that digital marketing is your search engine optimization (SEO) strategy. It...
Build customer loyalty and increased revenue using your CRMs email drip campaign
Before we jump right into the explanation of an email drip campaign, you may ask why we are even writing a blog about email marketing at all. After all there is social media, online advertising, peer-to-peer texting, and the list goes on. Is email even still...
More Sales Less Effort
Do you want to make more sales with less effort? If so, put your feet in your buyer’s shoes and imagine your buyer’s journey. The buyer’s journey, according to Hubspot, is a three-stage process. Awareness: The buyer realizes they have a problem Consideration: The...
Generating New Sales with Existing Clients
I would like to share with you a story that is very common in marketing. Our client, NoName, had a problem. Their sales were flat and their sales pipeline was shrinking. NoName was frustrated and the company’s salespeople were scratching their heads. In the past,...
Is My Website Trustworthy?
Your business is built on trust. In this Age of Technology, within the first five seconds, prospective clients go online to "check out your business" by Googling you, looking you up on LinkedIn, Facebook, and Twitter. And, for sure, your website will speak volumes of...