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Businesses collect so much sales data that salespeople find it difficult to focus. Often, the result is inconsistent follow-up, longer sales cycles, and missed opportunities. Managing sales is complex whether you sell B2B or B2C and are a solopreneur, owner with...
Hilda’s Health (HH) delivers home care for seniors. HH had 3 sales reps and 20 healthcare specialists and received 75% of its leads from lawyers. When Hilda first began, she used spreadsheets and a whiteboard to manage prospects, clients, and staff. Hilda was stressed...
What signs tell you that your prospect is serious? Asking the right questions will lead you to answers about your buyer’s intent. Why Buyers Buy from You What criteria do your buyers use before purchasing from you? Sure, your product is good, and you are trustworthy....
How do you know if a new prospect is real? Here’s the scenario. You meet a prospect who expresses interest. Is that person a blowhard or really interested? Nurturing while qualifying a prospect is an art and a science. Your time is too valuable to waste on blowhards!...
Harry Hectic owns HH Consulting, an engineering firm. 3 years ago, Harry employed 3 salespeople and 4 engineers. Harry had a great reputation but hated making sales. The sales team used sticky notes, spreadsheets, and handwritten lists to manage tasks, prospects, and...
Congratulations! You’ve built a steady stream of incoming leads. How many touches does it take to convert your leads into sales? What steps do you take to convert your leads? The answers depend on what you sell. The Challenge Reaching your leads, multiple times over...