Sep 30, 2019 | Inbound Marketing, Social Media, Uncategorized
Facebook. Twitter. Instagram. YouTube. Pinterest. LinkedIn. Many small businesses are on at least 3 of these platforms. Managing each account can be overwhelming, so social media management platforms were developed to help content managers manage their time and...
Sep 25, 2019 | Social Media, Uncategorized
There is a very common scenario with small businesses and Facebook. It goes something like this. The small business realizes they need a Facebook page, so they task someone (employee, related, freelancer) to create the page. The individual creates the business page...
Sep 18, 2019 | Social Media, Uncategorized
It is a fact that social media is an effective tool for businesses. You can find many blogs and articles that share strategies on effective social media use, but it seems that most of these publications target B2C companies. You can learn how to curate content that...
Nov 28, 2018 | CRM, Social Media, Uncategorized
Move over email marketing. Social media has now taken over as the 21st century’s preferred marketing campaign. Studies show that people visit their various social media accounts at least 15 times a day! So, it’s no wonder why many small businesses are embracing social...
Mar 28, 2018 | CRM, Social Media, Uncategorized
What is social CRM? There are many skeptics out there, but one thing’s for sure. Social CRM is NOT a gimmick. Social CRM simply adds a social scope to the way you view and service your customers and your relationship with them. Why is social CRM important? We’re...