Oct 23, 2018 | CRM, Sales, Uncategorized
I would like to share with you a story that is very common in marketing. Our client, NoName, had a problem. Their sales were flat and their sales pipeline was shrinking. NoName was frustrated and the company’s salespeople were scratching their heads. In the past,...
Jul 14, 2018 | Marketing Campaign, Uncategorized
Your business is built on trust. In this Age of Technology, within the first five seconds, prospective clients go online to “check out your business” by Googling you, looking you up on LinkedIn, Facebook, and Twitter. And, for sure, your website will speak...
Jun 18, 2018 | Inbound Marketing, Uncategorized
It’s “Key Performance Indicator” (KPI) time! Time for your company’s monthly sales and marketing meeting to update the team’s KPI. You’re thinking that the higher the number of visits is, the happier the bosses will be. After all, increasing inbound traffic means...
May 21, 2018 | CRM, Marketing Campaign, Sales, Uncategorized
Just as your sales and marketing teams collaborate when trying to secure a prospective client, so should your marketing and sales software. So, for your business to be successful, every department needs to know what works for each other. For example, a marketer...
Mar 28, 2018 | CRM, Social Media, Uncategorized
What is social CRM? There are many skeptics out there, but one thing’s for sure. Social CRM is NOT a gimmick. Social CRM simply adds a social scope to the way you view and service your customers and your relationship with them. Why is social CRM important? We’re...
Feb 27, 2018 | CRM, Uncategorized
Are you considering implementing a new CRM system in your business? Before doing so, it’s important to know that a CRM doesn’t just benefit your relationships with customers and prospects. It also supports communication among your team. Regardless of the industry,...