Oct 27, 2020 | CRM, Uncategorized
[vc_row][vc_column][vc_column_text]CRM is a necessary tool for businesses and organizations that need to track and nurture their contacts. SmallBizGenius shares that “CRM revenues are expected to reach over $80 billion in 2025”. They also state that “Companies that...
Oct 13, 2020 | CRM, Inbound Marketing, Marketing Campaign, Uncategorized
[vc_row][vc_column][vc_column_text]Have you ever filled out a webform to gain access to an ebook or a white paper? If you have, you are gaining access to “Gated Content” in exchange for providing contact information. Gated Content is a technical marketing term that...
Sep 9, 2020 | CRM, Sales, Uncategorized
[vc_row][vc_column][vc_column_text]With more and more sales teams moving to a remote sales model permanently, it is no surprise that companies are investing in CRM or re-evaluating the CRM that they have. Companies and business owners want a CRM that can help them...
Sep 1, 2020 | CRM, Follow Up Fatigue, Sales, Sales Manager, Uncategorized
[vc_row][vc_column][vc_column_text]Relationships are hard work. Whether you are a spouse, parent, teacher, coach, or salesperson, you know that building and maintaining relationships takes effort and sacrifice. You also know that it does not happen overnight. As a...
Aug 25, 2020 | CRM, Follow Up Fatigue, Sales, Uncategorized
[vc_row][vc_column][vc_column_text]A few months ago, we wrote a series on Follow-Up Fatigue. Talking to sales professionals and business owners recently, we realized that follow-up fatigue is taking a greater toll on people in remote environments. They are “zoomed”...
Aug 18, 2020 | CRM, Sales, Sales Manager, Uncategorized
[vc_row][vc_column][vc_column_text]As we continue to follow the story of Fred and Mary, we see a common thread. Fred and FBoss are set in their ways. They do not think there is any reason to adopt new technology and think using spreadsheets is the best way to track...
