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Matt Malarkey owns 2MCom, a managed services company. 2MCom faced a tough problem: Sales declined over the past 2 years and Matt realized that inconsistent follow up was the culprit. He also knew that he and the sales team did not spend enough time with current...
Sally Steiner, VP of Sales, is exhausted. Her sales team is driving her nuts, prospects don’t respond, and her boss is anxious for new sales. What can Sally change to overcome her exhaustion? How do I Know if I have Follow Up Fatigue? Follow Up Fatigue (FUF) sneaks up...
What happens when marketing, sales, production, and customer service stop communicating with each other? Mistakes, mistakes, and more mistakes! Why? Everyone is busy working to complete tasks, but no one sees the mistakes until it is too late. What Are Silos? As a...
The real differentiator to closing more sales is Follow-Up. We all offer great service. Competitors say similar things too. We know the problems we solve and the markets we serve. We spend budgets on social media and often can’t tell results. Unless what you sell is...
Why do people decide to get a CRM? There are so many reasons not to get one (i.e., they are a pain to implement) so why do businesses use CRMs? Who You Are? Most of us are in sales regardless of title. Whether you are a business owner, VP of Marketing and Sales, or a...
Follow-up is the 1 factor that can differentiate you from every other salesperson out there. We all know our markets, have refined our value propositions, and use social media so the field is flat. Only hustle or follow-up is left. What Makes Follow-Up a...