Nov 15, 2021 | CRM, Email, Uncategorized
How many times have you received an email from a business and your response is “this has nothing to do with me, so why did I receive it?”. This is what happens when messages are not personalized and are sent to everyone. It annoys the recipients and creates follow up...
Nov 3, 2021 | CRM, Email, Marketing Campaign, Uncategorized
It is that time of year. Some businesses look forward to creating heartfelt holiday messages. Others dread the obligatory messages of gratitude to jump into the new year with optimism. Whichever end of the spectrum you put yourself, there is usually a common...
Mar 17, 2020 | Email, Sales, Uncategorized
[vc_row][vc_column][vc_column_text]At the moment, we cannot visit our clients or network with our prospects. What can we do to engage our clients and prospects? Email continues to be an extremely effective way for brand awareness and marketing. You can personalize...
Mar 10, 2020 | Email, Inbound Marketing, Uncategorized
[vc_row][vc_column][vc_column_text]Email marketing is an inexpensive way to reach a wide audience provided you have a high-quality email list. Without that list, you are wasting your time. Effective email marketing relies on targeted email lists filled with clients,...
Aug 20, 2019 | Email, Inbound Marketing, Uncategorized
We have been talking about drip campaigns over the last couple of weeks. If you missed them, you can read why drip campaigns are important and how you can begin a successful customer relationship with your drip campaign’s Welcome email. We have been spending time on...
Aug 5, 2019 | Email, Inbound Marketing, Uncategorized
In our blog two weeks ago, we shared why drip campaigns are important and why you should care. When you receive a lead, it takes roughly 8 follow ups (5 to 12) to nurture the lead and convert it to a customer. If you meet 20 new leads per week over 40 weeks, you will...